{"id":179200,"date":"2024-10-28T13:11:53","date_gmt":"2024-10-28T13:11:53","guid":{"rendered":"https:\/\/www.aviationbusinessnews.com\/?p=179200"},"modified":"2024-10-28T13:11:53","modified_gmt":"2024-10-28T13:11:53","slug":"mro-europe-itp-aero-sets-out-vision-for-driving-innovation-as-it-unveils-new-branding","status":"publish","type":"post","link":"https:\/\/www.aviationbusinessnews.com\/industry-news\/mro-europe-itp-aero-sets-out-vision-for-driving-innovation-as-it-unveils-new-branding\/","title":{"rendered":"MRO Europe: ITP Aero sets out vision for driving innovation as it unveils new branding"},"content":{"rendered":"<p>Spanish aerospace components supplier ITP Aero revealed a new brand identity as it marked its 35-year anniversary at MRO Europe in Barcelona last week.<\/p>\n<p>The rebrand, under new \u2018Flying forward together\u2019 corporate strapline, comes after the firm became independent having originally been established by Rolls Royce and SENER.<\/p>\n<p>ITP said its refreshed identity reflects how it is placing \u201ca clear focus on driving innovation, efficiency and sustainability in aviation\u201d.<\/p>\n<p>It added it intends to embrace \u201ca bold new brand narrative built around the company&#8217;s purpose: Together, find better ways to power flight and keep its magic alive\u201d.<\/p>\n<p>This\u00a0rebranding caps a period of ambitious expansion\u00a0for ITP Aero including significant investment in R&amp;D and industrial growth and MRO (Maintenance, Repair and Overhaul) capabilities.<\/p>\n<p>ITP Aero&#8217;s global workforce has grown by over 10% in the past year thanks to strategic collaborations with major industry players.<\/p>\n<p>The firm said this reflects the\u00a0company\u2019s strong momentum in a rapidly evolving aerospace market as it looks to cement its role as a \u201cleader in next-generation flight technologies\u201d.<\/p>\n<p>\u201cITP Aero is set to raise the bar in aviation and build the best value networks, leveraging on its innovative spirit and passion to power the future of flight,\u201d it added.<\/p>\n<p>Eva Azoulay, chief executive of ITP Aero, said: &#8220;We are thrilled to introduce this new chapter for ITP Aero.<\/p>\n<p>\u201cOur refreshed brand identity symbolises our commitment to advancing aerospace technologies, working hand-in-hand with our partners, and pushing the boundaries of what\u2019s possible.<\/p>\n<p>\u201cFlying forward, together is not just a tagline; it\u2019s a reflection of our collaborative spirit and our focus on delivering smart, sustainable solutions for a better future.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spanish aerospace components supplier ITP Aero revealed a new brand identity as it marked its 35-year anniversary at MRO Europe in Barcelona last week.<\/p>\n","protected":false},"author":120,"featured_media":179201,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30,1131,28,267,31],"tags":[],"class_list":["post-179200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-engines_apus","category-industry-news","category-mro","category-latest-news-mro","category-parts-components"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MRO Europe: ITP Aero sets out vision for driving innovation as it unveils new branding - Aviation Business News<\/title>\n<meta name=\"description\" content=\"The Spanish aerospace components specialist marked its 35th year anniversary in Barcelona having become an independent company this year\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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